Franklin Bronze Precision Components, a leading investment casting manufacturer from the USA, is pleased to announce the change of its name to Franklin Precision Castings. A new logo and a refreshed website are also being launched.
This name change is part of an initiative to better represent the company and strengthen its position for future growth. The new name, Franklin Precision Castings, builds on Franklin's established heritage and removes the word "bronze" to reflect the company's expanded casting capabilities beyond brass and bronze. In addition, the name will be shortened from Precision Components to Precision Castings to be more concise and more clearly reflect the investment casting offering.
New logo
The new logo symbolizes strength in automation and precision. It presents Franklin with a clean and modern design. The "I" in Franklin visually represents a casting cup and a tree, while the red to orange color gradient represents the transformation of molten metal in the investment casting process. The evenly spaced lines in the logo are reminiscent of automation and technical expertise.
"The name change to Franklin Precision Castings reflects who we are today and our plans for the future - delivering high quality investment castings to customers in industrial markets in a variety of casting alloys," explains John Mangoyan, General Manager.
New website
The new branding will also be introduced on the new website, www.franklincastings.com. The site reflects the new brand and features improved navigation, as well as industry-specific and alloy-specific pages to showcase Franklin Precision Castings' capabilities and expertise.
About Franklin Precision Castings
For nearly four decades, Franklin Precision Castings has been a trusted partner providing high-quality precision investment castings for customers in a variety of industries, including glass containers, pumps and valves, oil and gas, mining, steel, food and metal processing, and transportation.
Franklin Precision Castings offers a wide range of standard and custom stainless steel, nickel, cobalt, brass, bronze and Ni-Hard alloys to meet the requirements of many complex casting assemblies or parts. Franklin offers a complete end-to-end investment casting solution, including in-house engineering, tooling and machining at its state-of-the-art facility in the USA.